A Disadvantage of Moving Too Quickly Is That

question 13

Multiple Choice

A disadvantage of moving too quickly is that

• A)costs of entry are higher.
• B)the likelihood of misunderstanding the demand is greater.
• C)followers gain an advantage by learning from the first-mover.
• D)All of the above.

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Definitions:

Halo Effect

The positive bias shown by customers toward certain products because of a favorable experience with other products made by the same manufacturer.

Favorable Experience

A positive and satisfying interaction or encounter with a product, service, or organization that meets or exceeds expectations.

Edelman Trust Barometer

An annual survey that measures global trust in institutions such as businesses, media, government, and NGOs.

Political Issues

Matters of public concern or debate that relate to the governance, policies, and actions of government entities.