The Smallest Increase or Decrease in the Intensity of a Stimulus

question 13

Multiple Choice

The smallest increase or decrease in the intensity of a stimulus that a person is able to detect at least half of the time is called a(n) :

• A) just noticeable difference
• B) absolute threshold
• C) perception
• D) retinal disparity

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Definitions:

Price Elasticity

The measure of how much the quantity demanded or supplied of a good changes in response to a change in its price. It reflects the sensitivity of consumers or producers to price changes.

Unit Price Elastic

A situation in which the percentage change in quantity demanded is equal to the percentage change in price, resulting in no change in total revenue.

Total Revenue

The total revenue a company earns from selling its goods or services before deducting any expenses or costs.

Chocolate

A sweet, usually brown, food preparation of roasted and ground cacao seeds, often flavored, and available as a solid or liquid.