Which of the Following Best Describes Divisibility of an Innovation

question 143

Multiple Choice

Which of the following best describes divisibility of an innovation that influences the rate of adoption?

• A) It is the degree to which the innovation is difficult to understand.
• B) It is the degree to which the results of using the innovation can be observed or described to others.
• C) It is the degree to which the innovation appears superior to existing products.
• D) It is the degree to which the innovation may be tried on a limited basis.
• E) It is the degree to which the innovation fits the values and experiences of potential consumers.

Apply motivational theories to predict the effectiveness of different needs in managerial and sales positions.

Differentiate between elastic, inelastic, and unitary demand.

Apply the midpoint formula for calculating elasticity.

Recognize the importance of percentage changes in price and quantity in determining elasticity.

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Definitions:

National Income

National income is the total amount of money earned within a country, including wages, rent, interest, and profits, after accounting for depreciation and indirect business taxes.

Corporate Profits

The earnings of a corporation after all expenses, taxes, and costs have been deducted from total revenue, indicating the financial health and operational efficiency of the company.

Psychic Income

The non-material satisfaction or pleasure derived from an activity or possession, not measured in terms of money.

Psychic Cost

The mental or emotional strain and stress that can arise from making decisions or engaging in a transaction, not accounted for in traditional financial costs.