Examlex
Central routes for persuasion generally work on the ____,whereas peripheral routes for persuasion work primarily on the ____.
Marketing Tool
Any strategy, method, or resource used by companies to promote their products or services and increase market share.
Bargain Purchase Option
A lease option that allows the lessee to purchase the leased asset at the end of the lease term for a price significantly lower than the expected fair market value.
Minimum Lease Payments
The lowest amount that a lessee is obligated to pay over the lease term for the right to use an asset, including principal and interest.
Executory Costs
Expenses associated with the ongoing execution of agreements or contracts, such as maintenance and insurance costs in leasing agreements.
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