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Why Are Demographic Factors the Most Popular Bases for Segmenting

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Why are demographic factors the most popular bases for segmenting customer groups?


Definitions:

Majority Vote

A decision-making process where the option receiving more than half of the votes from a group is chosen.

Majority Voting

A decision-making process where the option that receives more than half of the votes is chosen.

Progressive Taxation

A tax system where the rate of taxation increases as the taxable base (income or wealth) increases, aiming to distribute the tax burden more fairly.

Political Logrolling

A practice where politicians exchange favors by voting for each other's proposed bills or policies.

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