Marketers Can Prolong the Lives of Many Products in the Maturity

question 133

Essay

Marketers can prolong the lives of many products in the maturity or decline stages of the PLC, sometimes even moving these products back into the growth stage. How is this undertaken?

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Definitions:

Employee Conflict

Disagreements or disputes between employees within an organization, which can be based on personal or professional issues.

Workplace Norms

The shared expectations and rules that guide behavior of people within an organization, contributing to its culture.

Incivility

Rude or unsociable speech or behavior that disrupts the harmony and respect between individuals in the workplace.

Principal Sources

The original or main origin from which something is derived or obtained.