Refer to the Scenario Below to Answer the Following Question(s)

question 141

Multiple Choice

Refer to the scenario below to answer the following question(s) .
Champion, Inc. is a manufacturer of lunch boxes, school bags, and school stationery. Charles Payton, the CEO of Champion, hopes to sell the products at a low price to penetrate the market quickly.
-Noticing that themed envelopes aren't selling well, Charles Payton decides to offer customers a special "letter writing" kit. He prices the kit-which comprises letter paper, matching envelopes, and pens-at $5, even though the combined prices of the individual items is $8. Which of the following pricing strategies is he using?

• A) optional product pricing
• B) product bundle pricing
• C) by-product pricing
• D) dynamic pricing
• E) captive product pricing

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Definitions:

Neurogenesis

The process by which new neurons are formed in the brain.

Intermodal Perception

The integration and coordination of information from different sensory modalities, such as sight and sound, by the brain.

Synaptogenesis

The process of formation of synapses between neurons in the nervous system, a critical aspect of brain development and neural network formation.

Neurogenesis

The process by which new neurons are formed in the brain, crucial for learning, memory, and brain repair.