Which of the Following Is an Example of an Indirect

question 23

Multiple Choice

Which of the following is an example of an indirect marketing channel?

• A) June Bride, which sells bridal gowns via its click-to-order online catalogs
• B) Farmer Brown, who delivers fresh milk from his dairy to customers every morning
• C) Wine & Dine, which sells its picnic baskets to select novelty stores across the country
• D) Lifebelt Insurance, which sells life insurance through its door-to-door salespeople
• E) Rhonda's Rental, which rents cars to people for the day

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Definitions:

Price Floor

A government or regulatory-imposed price control that sets the minimum allowable price to be charged for a particular good or service. It is aimed at protecting producers by ensuring prices do not fall below a certain level.

Government

The governing body of a nation, state, or community, responsible for making and enforcing laws and policies.

Pencils

Writing instruments with a thin form factor, containing a core of graphite or a color pigment, used for writing or drawing.

Excess Supply

A market condition where the quantity of a product offered for sale by producers exceeds the quantity demanded by consumers at a given price.