Which of the Following Is Most Likely a Shortcoming of Advertising

question 138

Multiple Choice

Which of the following is most likely a shortcoming of advertising?

• A) It is the most expensive promotion tool.
• B) It cannot reach masses of geographically dispersed buyers.
• C) It is impersonal and lacks the direct persuasiveness of company salespeople.
• D) It cannot trigger quick sales.
• E) It cannot be used to build up a long-term image for a product.

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Definitions:

Standard Deviation

A measure of the dispersion or variability in a dataset, commonly used in finance to assess the volatility of an asset's returns over time.

Volatility

is a statistical measure of the dispersion of returns for a given security or market index, often used as a measure of risk.

Normal Distribution

A probability distribution that is symmetric around the mean, showing that data near the mean are more frequent in occurrence than data far from the mean.

Risk Premium

The additional return expected by an investor for holding a risky asset, over and above the risk-free rate.