Under Which Promotional Mix Strategy Does the Producer Direct Its

question 139

Multiple Choice

Under which promotional mix strategy does the producer direct its marketing activities toward channel members to induce them to carry the product and promote it to final consumers?

• A) pull strategy
• B) blitz strategy
• C) push strategy
• D) buzz strategy
• E) pulse strategy

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Definitions:

Tricuspid Valve

A valve in the heart that lies between the right atrium and the right ventricle, preventing backflow of blood from the ventricle to the atrium.

Trabeculae Carneae

Muscular ridges on the internal surface of the heart's ventricles.

Aortic Semilunar Valve

A valve in the heart located between the left ventricle and the aorta that prevents blood from flowing back into the heart after it has been ejected.

Chordae Tendineae

Tendon-like cords in the heart that connect the papillary muscles to the tricuspid valve and the mitral valve, preventing their inversion during contraction.