When Would a Marketer Most Likely Use a Comparative Ad

question 7

Essay

When would a marketer most likely use a comparative ad?

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Definitions:

Quality

The standard of something as measured against other things of a similar kind; the degree of excellence of something.

Creativity

The use of imagination or original ideas to create something; inventiveness.

Flexibility

The ability to adapt or respond effectively to change, challenges, or new situations.

Fluency

The ability to express oneself easily and articulately or the smoothness of movement.