Which of the Following Is Being Followed as a Guiding

question 140

Multiple Choice

Which of the following is being followed as a guiding principle by a company that produces and heavily markets cigarettes, with many promotions aimed at young (although legal age) nonsmokers?

• A) the philosophy that companies should have a social conscience and be morally responsible for current and future populations
• B) the philosophy that companies can do in good conscience whatever the market and legal systems allow
• C) the philosophy of environmentalism
• D) the philosophy of consumer-oriented marketing
• E) the philosophy of consumerism

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Definitions:

Stakeholder Management

The process of identifying, analyzing, and managing individuals or groups that have an interest or stake in an organization's actions and outcomes.

Corporate Affairs

A department within a company dealing with external relations, communication, and strategic management issues.

Annual Report

a comprehensive report on a company's activities throughout the preceding year, intended to give shareholders and other interested people information about the company's performance and financial position.

Secondary Information

Secondary information refers to data that was collected by someone else for a different purpose but is being utilized for a current research or analysis.