In Behavior Modification,Skinner Advocated Using

question 25

Multiple Choice

In behavior modification,Skinner advocated using

• A) both punishment and positive reinforcement.
• B) only extinction.
• C) only positive reinforcement.
• D) both positive and negative reinforcement.

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Definitions:

Competitive Advantage

A condition that allows a company or country to produce a good or service of equal value at a lower price or in a more desirable fashion for customers.

Buying Behavior

The decision-making process and actions of individuals or organizations regarding the purchase of goods or services.

Attractive Target Markets

Segments of the market that have high potential for profitability and growth, making them appealing to businesses for focusing their marketing and product development efforts.

Sales Forecast

An estimate of the expected sales revenue for a specific period in the future.