This Software Can Automatically Route Customers Who Contact the Company

question 48

Multiple Choice

This software can automatically route customers who contact the company to a sales representative.Companies can use this software to forecast customer needs.

• A) Marketing encyclopedias
• B) Sales campaign management
• C) One-to-one marketing
• D) Sales force automation

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Definitions:

Opportunity Cost

The amount of other products that must be forgone or sacrificed to produce a unit of a product.

Tax Return

A form filed with a government body to report income, expenses, and other relevant financial information, used to assess tax liability.

Diminishing Marginal Returns

A principle in economics where each additional unit of input results in a smaller increase in output after a certain point, common in production processes.