Examlex
One positive change in the region is the decline in child mortality due to greater access to primary
health care.
Informational
Refers to products, services, or messages that provide valuable knowledge or insights to consumers, aimed at informing rather than persuading.
Reference Groups
Social groups that influence an individual's behavior, decisions, and perceptions, often used as a point of comparison.
Value-expressive
Describes products or services that reflect the consumer's self-image or desired image to others, often utilized in advertising strategies.
Unitarian
pertains to a belief system or individual advocating for a unified entity or approach, especially in religious or philosophical contexts.
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