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Discuss the Early Role of Computers in Research for Advertising

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Discuss the early role of computers in research for advertising.


Definitions:

Socially Confident

Being comfortable and self-assured in social situations, able to interact with others easily and without fear of judgment or rejection.

Outgoing Personality

A personality trait characterized by high energy, talkativeness, and a tendency to seek the company of others.

Political Attitudes

Individual's views and preferences about public policies, political parties, candidates, government institutions, and public affairs.

Personality Traits

Enduring characteristics or patterns of behavior and internal dispositions that are consistent over time and across situations.

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