Which Would NOT Be a Characteristic of Trade Shows

question 82

Multiple Choice

Which would NOT be a characteristic of trade shows?

• A)In a typical year, almost 100 million people will attend them.
• B)a prime example of an integrated promotion
• C)sponsorship always used as a stand-alone marketing tool
• D)provides fulfillment of a number of objectives from product introduction to direct selling
• E)create opportunities for on-site market research

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Definitions:

Insurance Policy

A contract between an individual or entity and an insurance company, outlining the terms for premium payments and the conditions under which claims will be paid.

Adjusting Entry

An entry made at the end of an accounting period to allocate revenues and expenses to the correct period.

Annual Rent

The total amount of money paid for the use of property or equipment for a year.

Adjusting Entries

Documentation made at the culmination of an accounting period, aiming to allocate revenues and expenses to the correct timeframe of their occurrence.