When All Is Said, Done, and Considered, One of the Primary

question 5

Multiple Choice

When all is said, done, and considered, one of the primary creative objectives of an advertisement is to:

• A)avoid disruption.
• B)move the prospect to inquire about the product.
• C)raise consumer consciousness about the product or service.
• D)attract attention.
• E)communicate the promise.

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Definitions:

Minor Litigation

Legal disputes that are of relatively low value or complexity, often handled in lower courts or through simplified legal procedures.

Perceived Costs

The potential negative outcomes or disadvantages associated with a particular action or decision, as understood or felt by an individual.

Feeling Entitled

The belief that one deserves certain privileges or special treatment.

Different Perspectives

The variation in views, opinions or aspects among different individuals or groups.