Which of the Following Is Characteristic of Attitudinal Continuity

question 85

Multiple Choice

Which of the following is characteristic of attitudinal continuity?

• A)expression of a consistent feeling or tone from ad to ad
• B)is ineffective in campaigns that have no theme line
• C)always excludes visual and verbal continuity
• D)provides enough of a dynamic shift to maintain interest
• E)use of the same copy objective in each ad in a campaign

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Definitions:

Sequential Intellectual Stages

Phases of cognitive development through which individuals progress, one after the other, each stage building upon the achievements of the previous ones.

Piaget

is associated with Swiss psychologist Jean Piaget, known for his pioneering work in the study of child development and cognitive psychology.

Conservation Concept

In cognitive development, the understanding that properties such as mass, volume, and number remain the same despite changes in the forms or appearances of objects.

Cognitive Development

The progression of learning and development of mental processes, such as thinking, reasoning, and problem-solving, from infancy through adulthood.