Some Ways to Avoid Cultural Missteps in International Advertising Are

question 11

Multiple Choice

Some ways to avoid cultural missteps in international advertising are to:

• A)hire specialists such as cultural anthropologists.
• B)use less in-country research and fewer consulting services.
• C)exaggerate a country's culture, customs, and buying habits.
• D)tie in all local customs with commercialization.
• E)link all local holidays with commercialization.

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Definitions:

Societal-Level Developments

Large scale changes or trends that affect societies as a whole, including technological advancements, cultural shifts, and economic transformations.

Big-Box Stores

Large retail stores that are part of chains, known for carrying a wide variety of goods at lower prices.

Online Shopping

Online shopping is the act of purchasing products or services over the Internet, allowing for a wide selection and opportunities for price comparison.

Single-Loop Learning

A process where mistakes are corrected without altering the underlying policies or objectives that led to the error.