The Ethnic Market Most Likely to Receive Attention in the American

question 38

Multiple Choice

The ethnic market most likely to receive attention in the American marketplace in the near future is:

• A)Native Americans.
• B)African-Americans.
• C)Asian-Americans.
• D)Hispanics.
• E)Indian immigrants.

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Definitions:

Retailer-sponsored Cooperative

A group of independent retailers who collectively purchase goods, share marketing efforts, and distribution channels to compete with larger chains effectively.

Service-sponsored Retail System

A retail network established by a service provider to sell or distribute its services directly to consumers.

Administered Cooperative System

A system where a central agency coordinates the activities of a group of cooperative entities, ensuring efficiency and uniformity in operations.

Franchising

A business practice in which a company allows another operator to trade under its brand in return for a fee or license.