SCENARIO 7-1 Sam Is a Sales Representative for Alliance Ltd

question 74

Multiple Choice

SCENARIO 7-1 Sam is a sales representative for Alliance Ltd.who is having trouble explaining the benefits of his product.He has decided to try to improve his communication by examination of the communication process model.Currently, he calls customers on the phone and tells them what new products are available.He then sends the customers their orders via the postal service.His customers frequently return goods because they are not as expected.
Sam is having problems understanding what the customers are telling him is wrong with the products they are returning; the product looks fine to him and works as it is supposed to, so why are they being returnedSam is having a problem with

• A)the channel.
• B)decoding.
• C)encoding.
• D)the medium.
• E)sourcing.

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Definitions:

Self-Disclosure

The act of revealing personal, private information about oneself to others, fostering intimacy and trust in relationships.

Waste Time

The act of using time on activities that are not productive or do not contribute to one's goals.

Gut-Level Communication

A form of interaction that is based on instinctual feelings rather than intellectual analysis.

Relationships

Connections or associations between two or more people, characterized by emotional, social, or professional interactions.