Wayne and Ichiro Are Discussing Ichiro's Plans for His New

question 20

Multiple Choice

Wayne and Ichiro are discussing Ichiro's plans for his new baseball specialty sporting goods store.They are discussing how many product lines to feature in the store, how many products Ichiro should offer within each line, and the mixture of goods within each line.Wayne and Ichiro are discussing the __________ for the store.

• A)product mix
• B)product design
• C)product assortment
• D)product selection

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