Examlex
Identify what law would govern: (a) a sale of a computer between a U.S.company and a U.S.consumer; (b) an insurance policy sale between a U.S.company and a U.S.consumer; and (c) a sale of manufactured goods between a U.S.manufacturer and a buyer in another country.
Personalization
The process of tailoring products, services, or experiences to meet the individual preferences or needs of customers, often using data and analytics to enhance personal relevance.
Multichannel Marketing
The blending of different communication and delivery channels that are mutually reinforcing in attracting, retaining, and building relationships with consumers who shop and buy in traditional intermediaries and online. Sometimes called omnichannel marketing.
Choiceboards
Interactive, online systems that allow individual customers to design their own products by choosing from a variety of features, components, and services.
Individuality
The quality or character that distinguishes one person or thing from others; uniqueness or distinctiveness.
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