Examlex
To ratify a contract, the principal must have knowledge of all material facts and may ratify either the entire contract or the part that is advantageous to the principal.
External Clients
Individuals or entities outside an organization who use or purchase the services or products of a business.
Goodwill
A term in both accounting and general usage that refers to the established reputation of a business considered as a quantifiable asset.
Audience's Needs
The requirements or interests of the group to whom information is being communicated.
You-attitude
A communication approach focusing on the receiver’s needs and interests, emphasizing the benefits to them.
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