Which of the Following Statements Best Define a Product Differentiation

question 143

Multiple Choice

Which of the following statements best define a product differentiation strategy?

• A) It describes how an organization can increase customer base by differentiating its' product prices from its competitors.
• B) It is an organization's ability to achieve lower costs relative to competitors through productivity and efficiency improvements, elimination of waste, and tight cost control.
• C) It describes how an organization can decrease product prices by differentiating its' raw materials from its competitors.
• D) It is an organization's ability to offer products or services its customers perceive to be superior and unique relative to the products or services of its competitors.

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