As a Base for Market Segmentation, ________ Is/are Commonly Computed

question 18

Multiple Choice

As a base for market segmentation, ________ is/are commonly computed as a weighted index of education, occupation, and income.

• A) social class
• B) family life cycle
• C) personality traits
• D) sociocultural values
• E) psychographics

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Definitions:

African Sculpture

African sculpture encompasses the diverse artistic traditions of the African continent, characterized by wood carvings, bronze and stone sculptures, masks, and figures, often serving both aesthetic and ceremonial functions.

Nok

An ancient civilization in West Africa known for its early ironworking technology and distinctive terracotta sculptures that date to around 1500 BC to AD 200.

Sapi

A term referring to the Sapi-Portuguese ivories, sculptural artworks created in Sierra Leone during the 15th and 16th centuries combining African and Portuguese influences.

Saltcellars

Decorative containers used for holding and dispensing salt, often crafted from materials like silver, glass, or ceramics, and can be highly ornamental.