How Can Marketers Use the Need Hierarchy in Making Product

question 82

Essay

How can marketers use the need hierarchy in making product positioning decisions?

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Definitions:

Dorsolateral Prefrontal Cortex

An area of the frontal lobes involved in executive functions, such as working memory, planning, and decision-making.

Dendritic Spines

Small protrusions from a neuron's dendrite that typically receive synaptic inputs from axons, playing a key role in synaptic strength and plasticity.