How Receptive a Person Is to New Experiences Is Known

question 104

Multiple Choice

How receptive a person is to new experiences is known as ________.

• A) consumer ethnocentrism
• B) consumer innovativeness
• C) consumer understanding
• D) consumer perception
• E) consumer materialism

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Definitions:

Social Meaning

The significance or interpretation of a behavior, practice, symbol, or object within the social or cultural context it exists.

Verbally

Through spoken words; orally.

Caution Signals

Signs that a buyer is neutral or skeptical toward what the salesperson says.

Agreement Signals

Non-verbal or verbal cues that indicate consensus or approval in a discussion or negotiation.