TABLE MINI CASE: Cynthia Recently Saw a New Coffee Table

question 103

Multiple Choice

TABLE MINI CASE: Cynthia recently saw a new coffee table being offered by a popular furniture designer. She thinks the table would go nicely in her living room.Her friend, Steve, has very tasteful furniture in his home and seems to know quite a bit about furniture, so Cynthia asks Steve for advice about whether the coffee table would match the other design elements in her living room.Cynthia spends about three weeks thinking about it before she makes the decision to buy the table.
-In the TABLE MINI CASE,the new table style is an example of a ________.

• A) discontinuous innovation
• B) dynamically discontinuous innovation
• C) statically continuous innovation
• D) dynamically continuous innovation
• E) continuous innovation

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