Examlex
The advantage the leader has in the Stackelberg model, which allows the leader to produce a higher level of output than in the Cournot equilibrium, thus receiving greater profits, is known as the
Free Sample
A complimentary product or service given to potential customers with the goal of introducing the product and encouraging future purchases.
Need-Payoff Question
A question posed by a salesperson to make a potential buyer consider the positive outcomes or benefits of purchasing a product or service.
SPIN Approach
A sales technique based on asking Situation, Problem, Implication, and Need-payoff questions to understand a prospect's needs and propose solutions effectively.
Retail Salesperson
This individual sells goods or services to customers for their personal, nonbusiness use.
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