Examlex
One of General Washington's strategies for winning the war was to wear down the British army by moving around the countryside so much that they could not fight effectively.
Participant Blogs
A research technique that involves recruiting subjects to blog about a specific topic on a regular basis over the course of a relatively short period of time.
High-involvement Products
Products that carry a high price tag or high personal importance and risk to the buyer, often requiring an extensive decision-making process before purchase.
In-store Promotion
Marketing strategies used within a retail environment to attract customers to specific products or offers.
Marketing
The process of promoting, selling, and distributing a product or service, encompassing market research, advertising, and sales strategies.
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