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FIGURE 2-1
-Refer to Figure 2-1. What does the arrow from the firms to the product markets represent?
Small Businesses
Enterprises characterized by fewer employees, lower revenue, and smaller scale of operations compared to larger companies.
First Year
The initial period of 12 months from the start of an event, activity, or establishment.
Business Plan
A document that outlines a company's goals, strategies, target market, and financial forecasts, serving as a road map for startup and growth.
Entrepreneur
An individual who starts, organizes, manages, and assumes the risks of a business or enterprise.
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