Examlex
Discuss consecutive and concurrent sentences and give an example of each
Lifetime Value Analysis
A comparison of the costs of retaining customers and the costs of acquiring new customers, to determine how much money each type of customer requires.
Retaining Customers
Strategies and activities that a business uses to prevent customer defection and to maintain long-lasting relationships with them.
Acquiring New Customers
The process of gaining new consumers or clients for a business's products or services, often involving marketing and sales strategies.
Recency-Frequency-Monetary Analysis
A marketing analysis tool that categorizes customers based on their recent purchases, how often they purchase, and how much they spend.
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