When Multiple Criteria Are Combined Formally

question 11

Multiple Choice

When multiple criteria are combined formally:

• A) Weights are not assigned to each criterion to reflect its relative importance.
• B) Criteria and associated operational measures are made explicit.
• C) A qualitative index of overall performance is produced.
• D) It is easy to make performance comparisons among channel members.
• E) It increases the complexity of the evaluation.

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Definitions:

Header Row

The top row of a table or spreadsheet that contains titles or headings for columns, helping to identify the type of data each column holds.

Cell Shading

A technique used in graphics and 3D modeling to give objects a flat, yet visually appealing look that mimics hand-drawn art.

Smart Guides

A design tool feature that provides visual guidelines to help align objects, text, or other elements precisely within a layout.

Align Object

The action or process of arranging objects in a straight line or in correct relative positions.