Technology,which Has Become So Important to Successful Marketing Domestically

question 38

Multiple Choice

Technology,which has become so important to successful marketing domestically:

• A) Is just as important in international marketing.
• B) Is as important when dealing with highly developed foreign countries but much less important when dealing with smaller, less-developed countries.
• C) Is far too advanced for use in most foreign countries.
• D) Cannot work in most foreign environments because of the differing levels of technological expertise.
• E) Is more important in less-developed countries because firms must invest in setting up a technology infrastructure.

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Definitions:

San Jose

The capital and largest city of Costa Rica, known for its rich cultural history, technological industry, and as a significant political and economic center in Central America.

Dot-Com Boom

A period in the late 1990s characterized by a rapid rise in equity markets fueled by investments in Internet-based companies.

Resource Depletion

The consumption of a resource faster than it can be replenished, leading to a diminishing supply.

Tree Pulp

The fibrous material obtained from trees and used as the primary raw material in the production of paper and certain types of textiles.