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Figure 1.2
Using the figure above, identify the labeled part.
-Label W: ______________________________
Ad Revenue
Income that a company generates from displaying advertisements on its website, app, or other media properties, often based on the number of views or clicks.
Media Relations
The practice of managing interactions and building relationships between an organization and the media to secure positive coverage and convey the organization's message.
Media Strategy
A plan outlining how media channels, platforms, and tools will be used to communicate a message to the target audience effectively.
Media Trends
Trends in media refer to the evolving ways media is produced, distributed, and consumed, reflecting changes in technology, culture, and audience preferences.
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