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A Major Source of Data for CRM Is Produced by Loyalty

question 5

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A major source of data for CRM is produced by loyalty programs.​

Describe the role and significance of sales quotas in sales management.
Know the components and benefits of salesforce automation (SFA).
Distinguish between personal selling and sales management.
Recognize the recruitment, selection, and training processes in sales management.

Definitions:

Supervisor

A person who manages or directs the work of others, typically in a professional setting.

Central Selling Points

Key attributes or benefits of a product or service that are emphasized in marketing or sales efforts to persuade potential customers.

Prewriting Analysis

The initial stage of the writing process where planning, research, and outlining occur to lay the groundwork for the main writing task.

Sales Message

A communication designed to persuade a potential customer to purchase a product or service.

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