Examlex
If the methodology used in the research is discourse analysis:
Communication Situation
Refers to the context or environment in which communication occurs, involving a sender, message, medium, receiver, and feedback.
Wants And Needs
The desires and necessities required by individuals or societies for survival and well-being.
Audience's Wants
The desires or needs that a specific group of people expects to be fulfilled by content, a product, or a service.
Visual Impact
The effect or influence a visual element has on the viewer’s perception and emotion, often used in design and marketing to attract attention.
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