Why Is It Difficult for People to Change Their Existing

question 25

Multiple Choice

Why is it difficult for people to change their existing models of management?

• A)They are rarely in situations where their existing models of management fail to work as expected
• B)They are almost always rewarded for behaving in ways that are consistent with their existing management models
• C)There are no sources of information available to them about alternative management models
• D)There are no real differences in management models, so there is no reason for them to change their existing management model
• E)Their identities and emotions are too closely tied with the management models they have used in the past

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Definitions:

Quantitative Research

Quantitative research refers to the systematic empirical investigation of observable phenomena via statistical, mathematical, or computational techniques to collect and analyze numerical data and generate factual conclusions.

ELM (Elaboration Likelihood Model)

A theory in social psychology that explains how the likelihood of persuasion can vary based on the audience's ability and motivation to process a message.

Central Route

A concept from the Elaboration Likelihood Model, where persuasion occurs through thoughtful consideration of arguments and evidence.

Peripheral Route

A method of persuasion that relies on superficial cues rather than the substantive quality of the argument.