Examlex
The competing values framework is composed of a horizontal axis which ranges from _____ to External, an a vertical axis which ranges from Flexibility to _____>
Unwilling
Not ready, eager, or prepared to do something.
Brand Equity
The value and strength of a brand derived from consumers' perceptions, loyalty, and recognition, influencing their purchasing decisions and the brand's overall market performance.
New Markets
Refers to newly identified or created market segments or geographical areas where a company can promote and sell its products or services.
Expansion
The process of increasing the size, volume, number, or scope of a business or its activities.
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