The Introduction of ATM Machines by Citibank Was a Classic

question 2

Multiple Choice

The introduction of ATM machines by Citibank was a classic example of which strategy for competitive advantage?

• A)Cost leadership
• B)Innovation
• C)Differentiation
• D)Operational effectiveness
• E)Customer-orientation

---

Definitions:

Appearance

The way that someone or something looks to others, encompassing aspects such as physical presence, attire, and overall presentation.

Mammoplasty

Mammoplasty refers to a surgical procedure to change the size, shape, or contours of the breasts.

Breast

A pair of mammary glands extending from the front of the chest in female humans and certain mammals, which produce milk to feed young offspring.

Eclampsia

A severe complication of pregnancy characterized by high blood pressure, seizures, and possibly coma or death.