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Heather's friend recently had her identity stolen after accidentally responding to a phishing email. Worried that it might happen to her, Heather has read up on how phishing attacks work. You come over to help make sure she understands it.
-You next hypothesize to Heather that she has clicked a URL link in an email, and a Web site has come up that looks legitimate. Even the browser's address bar has the correct URL in it. Should she consider the site safe?
Unsold Seats
Refers to seats in venues such as theaters, airplanes, or sports stadiums that remain unoccupied because they were not purchased or reserved.
Sunk Cost
A cost that has already been incurred and cannot be recovered, which should not influence ongoing decision-making processes.
Remodeling
The process of improving, updating, or altering the structure or layout of a building to enhance its appearance or functionality.
Marginal Costs
The additional charge associated with making one more unit of a product or service.
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