A Study That Examined Changes in Dating and Mate Selection

question 22

Multiple Choice

A study that examined changes in dating and mate selection values across six decades found:

• A)the largest change is the value placed on chastity in a potential mate
• B)there has been a lower value associated with physical attractiveness in a mate among both men and women
• C)good financial prospects in a partner have decreasing importance, particularly among women
• D)women are much more likely today to rate domestic skills as important in a mate
• E)mutual love and attraction dropped from the number one spot to the number five spot for men, and the number four spot for women

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Definitions:

Unit Sales Price

The price at which an individual unit of a product is sold, important for determining profitability and setting pricing strategies.

Advertising

The activity of promoting products or services to potential customers through various channels.

Variable Costs

Costs that change in proportion to the level of goods or services produced.

Contribution Margin Ratio

The percentage of each sales dollar that contributes to covering fixed costs and generating profit.