The Central Idea of an Ad Is Expressed in Its

question 77

Multiple Choice

The central idea of an ad is expressed in its ________.

• A)media vehicle
• B)media schedule
• C)reach
• D)advertising appeal
• E)message objective

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Definitions:

Heredity

The biological process through which genetic characteristics are transmitted from one generation to the next.

Rubella

A contagious viral infection, also known as German measles, characterized by a rash and fever, and dangerous for pregnant women due to potential harm to the fetus.

Pregnancy

The state of carrying a developing fetus within the female body, typically lasting about 40 weeks from the last menstrual period to childbirth.

HIV

Human Immunodeficiency Virus, a virus that attacks the immune system and can lead to AIDS (Acquired Immunodeficiency Syndrome) if not treated.