What Application of Data Mining Identifies the Products and Services

question 52

Multiple Choice

What application of data mining identifies the products and services most commonly purchased at the same time?

• A)customer churn
• B)direct marketing
• C)market basket analysis
• D)business intelligence tool

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Definitions:

Positioning Statement

A declaration that communicates a brand's unique value to its target market in comparison to its competitors.

Extraordinary Convenience

A level of service or product availability that significantly exceeds the norm, often through innovation or technology.

Differentiation Positioning

A marketing strategy in which a brand or product is positioned to stand out from competitors through unique features or benefits.

Unique Product Attributes

Unique product attributes are distinctive features or characteristics that set a product apart from its competitors, catering to specific customer needs or preferences.