A Database Design Where Certain Data Entities Are Combined, Summary

question 54

Short Answer

A database design where certain data entities are combined, summary totals are carried in the data records rather than calculated, and some data attributes are repeated in more than one data entity exhibits what is called planned ____________________.

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Definitions:

Overbooking

The practice of selling or booking more of a service than what is actually available, under the assumption that there will be cancellations or no-shows.

Lost Revenue

Revenue that was not earned due to missed opportunities, such as not having enough inventory to meet demand.

Differential Pricing

The strategy of selling the same product to different customers at different prices based on market factors, demand, and customer’s willingness to pay.

Demand Segment

Refers to a group of potential customers who have similar needs and responses to marketing actions, which can shape how products or services are promoted to them.