Two Years Ago, Company Wilk Implemented PeopleSoft HR (An ERP

question 50

Multiple Choice

Two years ago, Company Wilk implemented PeopleSoft HR (an ERP system) to replace several legacy systems.However, Wilk is still struggling to decommission its old legacy system.Why might this be?

• A)difficulty in implementing change
• B)difficulty integrating with other systems
• C)difficulty in loading data into the new system from the old systems
• D)lack of funding and management support

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Definitions:

Symbols

Objects, characters, figures, or colors used to represent abstract concepts, ideas, or phenomena.

Segmentation Process

The practice of dividing a market into distinct groups of buyers with different needs, characteristics, or behavior, who might require separate products or marketing strategies.

Segmenting Markets

The practice of dividing a broad target market into subsets of consumers with common needs or characteristics and then designing and implementing strategies to target them.

STP Process

Stands for Segmentation, Targeting, and Positioning, a strategic approach in marketing that divides a broad market into distinct groups, targets specific segments, and positions a brand to meet the needs of selected segments.