Cultures Are Dynamic,so Marketers Must Constantly Monitor the Values,norms,attitudes,and Tastes

question 8

True/False

Cultures are dynamic,so marketers must constantly monitor the values,norms,attitudes,and tastes of a marketing context.

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Definitions:

Globalization

The process by which businesses, cultural concepts, or technologies spread worldwide, leading to increased interconnectedness and interdependence among the world's economies, cultures, and populations.

McDonaldization

A concept that describes the process by which principles of the fast-food industry, like efficiency, predictability, and control, dominate other sectors of society.

Global Poverty

The condition where individuals or communities lack the financial resources to meet basic living standards around the world.

Global Commodity Chain

A worldwide network of production and distribution processes through which a product passes until it reaches the consumer.