The First Step in the Personal Selling Process Is ________

question 4

Multiple Choice

The first step in the personal selling process is ________.

• A) gathering customer insight
• B) gaining an order
• C) assessing fit
• D) prospecting

---

Definitions:

Introversion-extraversion Debate

A discussion on the psychological dimension of personality that contrasts the tendency towards being more reserved and internally focused, with being outgoing and externally oriented.

Psychodynamic Perspective

A psychological approach that emphasizes unconscious processes and past conflicts as influencing behavior in the present.

Reciprocal Determinism

A concept in psychology that explains how an individual's behavior both influences and is influenced by personal factors and the social environment.

Environmental Influences

External factors that affect an individual’s development and behavior, including physical, social, and cultural factors.